Definition of Communication
The word communication has originated from a Latin word commūnicāre, meaning “to share”. In general, communication refers to the process of sharing information, ideas & attitudes between individual. It is the process of imparting or exchanging of information, ideas, facts, opinions, beliefs, feelings & attitudes through verbal or nonverbal means between two people or within a group of people, usually with the intent to motivate or influence behavior. The means of making the transfer of information from the sender to the receiver so that it is understood in the right context.
According to Webster’s Dictionary ,“Communication is a process by which information is exchanged between individuals through a common system of symbols & signs of behavior.”
According to Herbert Simon ,“Without communication there can be no organization, for there is no possibility then of the group influencing the behavior of the individual.”
According to Fred Luthans,“Communication involves more than just linear information flows; it is a dynamic, interpersonal process that involves behavioral exchanges.”
According to Moorhead and Griffin, “Communication is the process in which two or more parties exchange information and share meaning.”
CHARACTERISTICS OF COMMUNICATION
1. It involves at least two persons.
2. In Communication messages is the must.
3. Communication is written, oral or gesture.
4. Communication is a two way process.
5. Its primary purpose is to motivate a response.
6. Communication is formal or informal.
7. Communication flows up and down and also from side to side.
8. Communication is an integral part of the process of exchange.
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